Zutobi Research · National Survey

Zutobi Driving Survey 2026

In May 2026, Zutobi commissioned a survey of 1,000 U.S. adults through Pollfish to understand the barriers, fears, and confidence levels Americans experience around getting and keeping a driver's license.

Key Findings

What 1,000 American drivers told us

FINDING 01
85%

85% Experienced Fear While Preparing for the Driving Test

Among all 1,000 respondents asked what scared them most preparing for the driving test, only 15.1% said nothing:

46.0%Parallel parking
44.2%Failing the test and having to retake it
28.2%Being judged by the examiner
27.8%Forgetting the rules under pressure
17.9%Highway or high-speed driving
14.9%The cost of retaking the test
11.0%Not having enough practice hours

Multiple-selection question: respondents could pick more than one fear, so figures total more than 100%.

FINDING 02
28%

28% Say Learning to Drive with a Parent Was Stressful

Among all 1,000 respondents, looking back on learning to drive themselves:

28.3%Learning was stressful; their parents struggled to teach them
48.2%Learning was fine; their parents were patient and calm

These are the two answers about learning with a parent. Respondents who weren't taught by a parent, or who answered only about teaching a teen (Finding 03), aren't counted here, so the figures total less than 100%.

FINDING 03
54%

54% Who Have Taught a Teen Found It More Stressful Than Expected

Among respondents who have taught or are teaching a teen to drive:

54%Found it more stressful than expected
46%Said it has been fine

Figures are within the group who have taught or are teaching a teen. See the survey PDF for full base sizes.

FINDING 04
47%

47% Would Not Confidently Pass If Retaking Their Test Tomorrow

Among all 1,000 respondents, asked how confident they would be retaking their driving test with no preparation:

53.3%Very confident
34.3%Somewhat confident
9.2%Not very confident (would probably fail)
3.3%Would definitely fail

Single-selection question: one answer each, so figures total 100%. The 47% headline combines every answer other than "very confident."

FINDING 05
48%

48% of Americans Delayed or Avoided Getting a Driver's License

Among all 1,000 respondents, only 52% said they got their license without major barriers. The rest reported at least one factor that caused them to delay or avoid it entirely:

25.5%Fear or anxiety about driving
17.6%Cost of lessons, test fees, or insurance
9.4%Cost of gas
14.2%Both fear and cost were factors
7.6%Still in the process of getting their license
3.7%Decided they do not need one

Multiple-selection question: respondents could choose more than one factor.

FINDING 06
71%

71% Still Prefer Owning a Car

When given the choice between owning a car and a guaranteed $500/month rideshare budget.

How Zutobi Uses This Data

The findings line up with the research Zutobi is based on

These findings are consistent with the academic research that shaped Zutobi's design:

FEAR & ANXIETY

The 40% who cite fear and anxiety align with research showing 15–22% of students experience debilitating test anxiety (Karagiannopoulou et al., 2025) and that practice testing reduces nervousness for 72% of students (Agarwal et al., 2014).

PARENT COACHING

The 54% of parents who found teaching harder than expected validates the need for the structured coaching plan in Zutobi's Parent-Teen Training Guide, drawing on CHOP/State Farm research showing that active parent involvement reduces crash risk by 50%.

CONFIDENCE GAP

The 47% confidence gap among licensed drivers reinforces that knowledge fades without the spaced repetition and retrieval practice principles Zutobi applies (Carpenter, Pan & Butler, 2022).

Methodology

How the study was run

Zutobi commissioned this survey through Pollfish, an independent market-research platform used by researchers and newsrooms. Fieldwork ran on May 7, 2026 and collected 1,000 completed responses from adults across the United States.

Platform
Pollfish
Sampling method
Random Device Engagement (RDE)
Sample size
1,000 U.S. adults
Coverage
United States, nationwide
Fieldwork
May 7, 2026
Margin of error
±3.1% at 95% confidence (full sample)
Question types
Multiple selection (Q1, Q2, Q5) and single selection (Q3, Q4)
Estimates
Demographically stratified to the U.S. adult population

Why the platform can be trusted

Pollfish is an independent survey platform used widely in market research and journalism. Rather than a pre-recruited panel, it uses Random Device Engagement (RDE): surveys are served to people inside the mobile apps they already use, in exchange for in-app rewards.

Because respondents aren't professional survey-takers and don't seek the survey out, RDE reduces the self-selection and panel-conditioning bias that can distort traditional online panels.

Who was surveyed

Respondents were 1,000 adults drawn from across the United States. Targeting and post-survey weighting align the sample with the U.S. adult population on key demographics such as age and gender, so the results aren't skewed toward any one group.

Subgroups, such as people who have taught a teen to drive, were not recruited separately. They self-identified through their own answers inside the survey.

The questionnaire

The survey ran five questions covering how people learned to drive, what scared them during test preparation, how confident they feel today, and how they weigh car ownership against rideshare.

Three questions allowed more than one answer, so those totals can exceed 100%; two questions were single-answer and total 100%.

Confidence & reading the data

With 1,000 responses, results carry a margin of error of roughly ±3.1% at a 95% confidence level; figures for smaller subgroups carry a wider margin. All percentages use Pollfish's stratified estimates rather than raw counts.

Full question wording, raw counts, and projected statistics are in the original survey results PDF.

Original Survey Results

Download the full survey data

The complete Pollfish questionnaire and projected statistics behind every figure on this page.

PDF · 5 questions · 1,000 respondents
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