Leo Waldenback

Co-Founder and Head of Growth, Zutobi

Fun fact: Has music on from the first coffee to the last email, and will defend the quality of his playlist even though it is just 10 songs on repeat.

About Leo

Leo Waldenback co-founded Zutobi in 2018 and leads growth: SEO, partnerships and the work that puts Zutobi in front of learners and schools. He is also the company’s spokesperson on traffic safety, and he works on the industry research Zutobi publishes.

Why he is an authority on driver education

Leo is the person the press calls when a traffic safety number needs explaining. Fox News quoted him on the rise in DUI deaths, CBS Austin has covered his work on drunk driving by state, and The Center Square carried his read on distracted driving in Illinois.

He has appeared on Good Day Sacramento and on the Driving You Crazy podcast. Pittsburgh Parent and Birmingham Parent have quoted him on teen driver safety, and Colleen O’Grady interviewed him for a full episode on safety tips for teen drivers.

Credentials and industry involvement

Co-founder of Zutobi (2018); growth, SEO, partnerships
Spokesperson on traffic safety
Works on Zutobi’s industry research: the Teen Driver Report, World’s Safest Roads and the Driving Survey 2026
Contributor at ReadWrite

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